Ford 2020MY Police Interceptor Utility Fleet Script
ASSIGNMENT:
Write the PowerPoint presentation for Ford’s 2019 police vehicle models at a national trade show for municipal vehicles
INSIGHT:
While Ford had several new police vehicles to present, engage and activate the audience by focusing on their all-new Interceptor SUV Hybrid which is a new kind of police vehicle.
RESULTS:
Crowds were attracted to and stayed for the presentation. Questions from the crowd indicated high interest in the vehicle.