Ford 2020MY Police Interceptor Utility Fleet Presentation
ASSIGNMENT:
Write the vehicle walkaround script for the facilitator walkaroud that followed the PowerPoint presentation.
INSIGHT:
The facilitator is product knowledgeable and vehicle interest is high, Rather than a formulated script, provide key points to cover at each stage of the walkaround so that he/she can engage with the audience, request and answer questions, and make the experience more interactive for the audience.
RESULTS:
Large crowds stayed for the full walkaround., asked questions and got personal information from the facilitator –- all evidence of high vehicle interest.
